Category: Blog Digital Marketing
We have collated the important social media updates from 2018. Hopefully, you will find this list helpful. 1. Facebook updates its News Feed to help users have more “meaningful interactions.” This is from Mark Zuckerberg’s announcement As we roll this out, you’ll see less public content like posts from businesses, brands, and media. And the public content […]
Posted By - Suzzane A
Category: Blog Digital Marketing
We, humans are wired for stories. We see characters and stories in everything around us. When I say everything, I mean literally everything – from cheese toasties and pancakes to clouds. The phenomenon is called Pareidolia or “the imagined perception of a pattern or meaning where it does not actually exist.” It’s the human brain’s tendency to add characters to abstract objects and try […]
Posted By - Suzzane A
Category: Blog Campaigns Cool Stuff
Continuing our list on top 50 Diwali campaigns of all time.
Posted By - Suzzane A
Category: Blog Campaigns Cool Stuff
Diwali is one of the biggest festivals in the country and storeytellers leave no stone unturned to pull on consumers’ heartstrings.
Posted By - Suzzane A
Category: Blog Digital Marketing
Social media is a world in itself. With 2.46 billion users in 2017, it's a place of non-stop activities that present a myriad of opportunities to marketers.
Posted By - Suzzane A
Category: Blog Digital Marketing
First things first - the European Union's upcoming privacy changes known as General Data Protection Regulation (GDPR) go into effect on May 25 this year. And Facebook is preparing for it.
Posted By - Suzzane A
Category: Blog Digital Marketing
Facebook cracks down on engagement bait; Instagram updates its Stories feature; Snapchat redesigns the app to separate social and professional content; Twitter increased tweet limit from 140 to 280 characters – 2017 had been a super active year for social media users and marketers. Each update was designed to improve user experience and transparency. Here […]
Posted By - Suzzane A
Category: Blog Digital Marketing
Here's our list of the most shared & relevant collection of articles for marketers from 2017.
Posted By - Suzzane A
Category: Blog Campaigns Digital Marketing
Welcome to our Christmas wrap-up, a collection of ads that went viral in 2017. These ads tug at your heartstrings; no wonder why the internet fell in love with them.
Posted By - Suzzane A
Category: Blog Digital Marketing
2017 was a busy year for marketers. Amidst a flurry of launches and updates, it’s pretty human to miss out on a couple of important stories and insights. Well, who said a marketer’s life is easy? No one!
Posted By - Suzzane A
Category: Blog Digital Marketing
They say every story has a beginning, middle, and end. So, from where do we begin this story? Well, let’s start from the beginning.
Posted By - Suzzane A
Category: Blog Campaigns Digital Marketing
Creating a meaningful relationship with customers isn’t easy in today’s crowded and competitive retail landscape. To stand out from the crowd and capture the attention of consumers, retailers are moving towards experiential marketing campaigns – and rightfully so. For example, Google’s pop-up stores, Ralph Lauren’s interactive touch-screen mirrors in their flagship location in New York, Samsung […]
Posted By - Suzzane A