Category: Digital Marketing
SEO in 2021 Vs. 2022: Predictions You Can’t Ignore
Category: Blog Digital Marketing
Due to the constant evolution of user behavior and the adaptations made by search engines such as Google, SEO has evolved into a process of acting on well-researched predictions based on what and how internet us
Posted By - Suzzane A
Checklist for competitors social media analysis
Category: Blog Digital Marketing
Introduction
Posted By - Suzzane A
Brand Wars: Cola, Detergent and now Soap ( Sebamed Vs Dove, Lux and Pears)
Category: Blog Digital Marketing
Sebamed, a German personal care brand, in its recent ad campaign took potshots at HUL’s beauty soaps like Dove, Pears and Lux.
Posted By - Suzzane A
Did Coca-Cola Invent Santa Claus?
Category: Blog Digital Marketing
"Alas! How dreary would be the world if there was no Santa Claus!”. It’s going to be a very different Christmas this year and Santa is preparing
Posted By - Suzzane A
From Gillette to Dove’s Men + Care Campaign: here’s a list of campaigns centered around men
Category: Blog Digital Marketing
Marketers are increasingly focussing on the new roles ( at-home fathers, carers, cooks...) that men play in the society. We are seeing more and more marketing campaigns highlighting the fragile or more emotional side of men.
Posted By - Suzzane A
Senior living in India: Interview with Piali Dasgupta of Columbia Pacific Communities
Category: Blog Digital Marketing
About Columbia Pacific Communities: Columbia Pacific Communities is India’s largest and the most experienced senior living community operators with over 1600 reside
Posted By - Suzzane A
Best B2B Marketing Campaigns To Get Inspired From
Category: Blog Digital Marketing
B2B buyers navigate the purchase path like any other shopper does.
Posted By - Suzzane A
Content Marketing: Data-backed Insights To Help You Plan Your Content Strategy
Category: Blog Digital Marketing FAQs
Your audience wants an exceptional content experience – the right content, in the right language, at the right time, in the right format, and on the right device – Every Time. Here’s a list of Indian brands who have successfully mastered the art of content marketing. If you are looking for a content marketing agency, get in […]
Posted By - Suzzane A
Email Marketing Best Practices To Help You Send Memails
Category: Blog Digital Marketing
It's soon going to be 50 years since the first email was sent. And it's more than 40 years since the first unsolicited mass email was sent by Gary Thuerk, a marketing manager of a computer company, to 400 customers over the Arpanet.
Posted By - Suzzane A
COVID-19: Brands Changing Their Logos As A Part Of Their Communication Strategy
Category: Blog Digital Marketing
This is not normal! Or is this the new normal? As people across the world try to navigate between the "not normal" and "the new normal", they feel the weight of these times.
Posted By - Suzzane A
Digital Marketing Training For Corporates: Stats & Insights To Guide Your Marketing Strategy
Category: Blog Digital Marketing
Since digital is an always-changing landscape, it's important to stay-in-the-know about the trends that might impact your marketing strategy.
Posted By - Suzzane A
Questions for 2x More Effective Digital Marketing In 2020
Category: Blog Digital Marketing
The following questions can help you understand the need of an organized approach towards digital in 2020. If “No” is the answer to 1 or more questions, we can help your team with our digital marketing planner 2020.
Posted By - Suzzane A