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Category: Digital Marketing

11 Steps to Create The Most Effective B2B Content Marketing Strategy

There is no denying the fact that B2B marketing is different and tougher than its B2C counterpart. Content plays a pivotal role in both but the type changes with industry.

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Posted By - Suzzane A

How to Create a Natural Connection with Your Audience

Your audience is there for entertainment. And you are there for business. There is a huge gap between your expectations and that of your audience’s. How to bridge between these two? The only way is, become a dear-to-all brand on social media. And having a few characteristics would additionally help you.  There are businesses that are […]

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Posted By - Suzzane A

Small & Medium Sized Businesses (SMB) : Not To Miss Digital Marketing Stats In 2015

 The digital landscape has opened up an entire gamut of opportunities for small and medium businesses. In a survey by BrightLocal 37% of SMBs plan to spend more on internet marketing in 2015. Here we’ve outlined 15 digital marketing stats that SMBs/ agencies working for SMBs can’t afford to miss.   Social Media for SMBs  1) It’s the […]

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Posted By - Suzzane A

How to Customize Your Landing Page for Better Conversion

You have an amazing PPC team but still you’re not getting enough conversion. You have a great product, but people don’t seem interested to buy it. You’re spending a fortune every month on pay-per-click ads, but the ROI is disappointing. Your market is too competitive and you don’t know where to start. There are multiple situations that […]

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Posted By - Suzzane A

How to Use Social Media In-built Analytics for Improved Content Marketing

Analytics is not frightening, rather it’s our friend to understand the market in a more effective way. They are not just numbers. They are insights about your business in a logical way. The more deeply you decode them, the better you serve your audience.   There are hundreds of analytics tools available, however, major social networks offer their […]

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Posted By - Suzzane A

Why You Should Care About M-Commerce More Than eCommerce?

 The world of World Wide Web is moving faster than ever. A few years back, the eCommerce wave swiped away all other business models on the internet. Now that people are getting comfortable with eCommerce, M-commerce is here to storm it up again for businesses. And it’s the fastest shift ever!    According to Jmango 360, “More than one-quarter […]

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Posted By - Suzzane A

40 Must-have Tools for Social Media Managers in 2015

Into social media? These social media tools are must-have in your job.

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Posted By - Suzzane A

The Recipe for Successful Visual Marketing

Let’s do a split test: One information, presented in two different ways. Which one is appealing more to you? 50% of our brain is involved in visual processing.

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Posted By - Suzzane A

Top Digital Marketing News for March 2015

Facebook Announces the Embedded Video Player: With this announcement, you can easily add videos on your websites and blog, provided the video is posted publicly.

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Posted By - Suzzane A

10 + 1 Digital Campaigns That Went Viral This Month

# 1 Durex connected technology with relationships: We’re living in an age, when we prefer spending time with technology and not with the person, sitting next to us. Food for thought?

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Posted By - Suzzane A

What’s The Right Way to Write Headlines for Your Content

What’s your target that you want to achieve through content marketing? Is it better page ranking or clicks? These two are different, especially if you consider the platforms. Let's dig deeper.

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Posted By - Suzzane A

10 Ways to Rock your Brand’s Marketing with Humor

Humour the best way to connect and deepen relationship with audience

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Posted By - Suzzane A