Tag: digital marketing services

As per the latest studies, 70-80% of people research a small business online before making a purchase. If your business doesn’t hold a strong presence online then you are missing out on a large volume of customers. In this article, we will introduce you to a crucial checklist which will help you to get an […]

Do you know that Google uses artificial intelligence to generate answers to your queries? This new approach is known as Search Generative Experience (SGE). It allows the search engine giant to offer more accurate and detailed search results. And to answer more complex and conversational queries. SGE is supported by Google’s large language model. It […]

You must have seen the animated series Aladdin where Jini always grants wishes. Well, Chat GPT is not exactly a Jini! but it is not less than a Jini could do for someone who wants to utilize Chat GPT for digital marketing to create an outline for an article, script writing, content creation, Legal solutions, […]

Marketing a college or university can be a challenging task, but with the right strategies, you can attract more students and increase enrollment. In today’s digital age, digital marketing has become an essential tool for reaching out to potential students. As a leading Digital Marketing agency in Kolkata specializing in the Ed-tech sector, in this […]

Search engine optimization (SEO) is an essential aspect of digital marketing, as it helps businesses increase their visibility in search engine results pages (SERPs). With the introduction of ChatGPT, a new language model developed by OpenAI, the process of SEO has become even more advanced and efficient. Here are some of the ways in which […]

Google’s E-A-T (Expertise, Authoritativeness, Trustworthiness) algorithm is used to evaluate the quality and credibility of websites. It helps Google determine which pages should rank higher in search results by assessing the expertise, authoritativeness, and trustworthiness of the content and the creators.Recently, Google has added an extra E for Experience to the E-A-T algorithm. This new […]

Introduction What do you think?

Sometimes we often doubt what the actual differences are between two things. Therefore, we always wanted to be sure about those topics by gaining all the information related to them. Aren’t we?

When it comes to spearheading your organization’s digital evolution, the role of digital marketing strategist is vital.

Blogging is an important digital marketing activity that every business must do. It might have different meanings and intentions for different businesses, but it always offers a business create a unique identity. In this article, we will give you a step by step procedure to set up, run, and market a business blog.   Choose the […]

Wondering why would you need to focus on Instagram when you already have Facebook, Twitter, and LinkedIn?

The iconic logo of Starbucks is known to all and sundry across the world, caffeine lovers and otherwise. The siren, famously featuring on the logo of the brand, has undergone many a change since the birth of Starbucks in 1971. Completing a successful 40 year run, the symbol of the siren has evolved into one […]