Tag: digital marketing services

How to Grow SME Business with Digital Marketing Services

As per the latest studies, 70-80% of people research a small business online before making a purchase. If your business doesn’t hold a strong presence online then you are missing out on a large volume of customers. In this article, we will introduce you to a crucial checklist which will help you to get an […]

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Google’s SGE Update Revolutionizes the way we Search for Information

Do you know that Google uses artificial intelligence to generate answers to your queries? This new approach is known as Search Generative Experience (SGE). It allows the search engine giant to offer more accurate and detailed search results. And to answer more complex and conversational queries. SGE is supported by Google’s large language model. It […]

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Use Cases for Chat GPT in Digital Marketing

You must have seen the animated series Aladdin where Jini always grants wishes. Well, Chat GPT is not exactly a Jini! but it is not less than a Jini could do for someone who wants to utilize Chat GPT for digital marketing to create an outline for an article, script writing, content creation, Legal solutions, […]

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11 Digital Marketing Strategies for Universities & Colleges Which Never Fail

Marketing a college or university can be a challenging task, but with the right strategies, you can attract more students and increase enrollment. In today’s digital age, digital marketing has become an essential tool for reaching out to potential students. As a leading Digital Marketing agency in Kolkata specializing in the Ed-tech sector, in this […]

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10 Ways By Which ChatGPT Can Help You To Boost Your Website Ranking in 2023

Search engine optimization (SEO) is an essential aspect of digital marketing, as it helps businesses increase their visibility in search engine results pages (SERPs). With the introduction of ChatGPT, a new language model developed by OpenAI, the process of SEO has become even more advanced and efficient. Here are some of the ways in which […]

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Google doubles up on E with updated search quality guidelines (E-E-A-T) in 2023

Google’s E-A-T (Expertise, Authoritativeness, Trustworthiness) algorithm is used to evaluate the quality and credibility of websites. It helps Google determine which pages should rank higher in search results by assessing the expertise, authoritativeness, and trustworthiness of the content and the creators.Recently, Google has added an extra E for Experience to the E-A-T algorithm. This new […]

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Programmatic Advertisement vs. PPC: Comparison in 2023

Sometimes we often doubt what the actual differences are between two things. Therefore, we always wanted to be sure about those topics by gaining all the information related to them. Aren’t we?

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How To Hire A Digital Marketing Strategist in 2023?

When it comes to spearheading your organization’s digital evolution, the role of digital marketing strategist is vital.

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How to Create a Successful Blog for Your Business

Blogging is an important digital marketing activity that every business must do. It might have different meanings and intentions for different businesses, but it always offers a business create a unique identity. In this article, we will give you a step by step procedure to set up, run, and market a business blog.   Choose the […]

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