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Category: Digital Marketing

7 SEO Myths You Must Get Rid of NOW!

This is the time when we must get rid of these SEO myths. Myth # 1: SEO does not work:

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Posted By - Suzzane A

Importance of Instagram Marketing for a Business in 2023

Wondering why would you need to focus on Instagram when you already have Facebook, Twitter, and LinkedIn?

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Posted By - Suzzane A

The Greatest Digital Marketing Conference in India!

The greatest digital marketing conference has started! And team TechShu is here to witness the ad:tech New Delhi 2015. If you are’re wondering what is Ad:tech, here is a brief:

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Posted By - Suzzane A

11 Mobile Marketing Trends to Watch in 2015

You must’ve heard these sentences umpteen times. But let’s add some data that’ll add more clarity here.   78% of US-based Facebook users access the network from their phones and 75% do it on Twitter (Techcrunch).  Over 35% of all smartphone users check their mobile devices before getting off the bed (Pew).  Mobile is responsible for […]

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Posted By - Suzzane A

6 Pillars of Video Marketing

Visual is the future of content marketing. And when it comes to visuals, videos are, perhaps, the most engaging and popular media content. It’s not just a saying, now we have data to support it.

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Posted By - Suzzane A

Importance of Blogging for E-commerce Businesses

Into E-commerce? Have you tried blogging yet? You must be thinking how would that help? Here are 5 reasons that you must explore blogging for your E-commerce venture. Blog is a better catalogue: When you have thousands of products to showcase, what would be a more organized way to present them other than on a blog? […]

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Posted By - Suzzane A

30 Content Marketing Stats Exclusively For B2B Marketers

Content Marketing Rises In Importance

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Posted By - Suzzane A

10 Social Media Myths That May Hold You Back

Myth # 1: Your business is not social: We heard many people saying that their business is too professional for social media.

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Posted By - Suzzane A

A Balanced Method to Mix and Match Owned Media & Earned Media

We already know that content is king and it’s also true that we’re living in an age of content overload. Everyone is a publisher. Everyone tries to attract his target users with content, but only a few succeed.

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Posted By - Suzzane A

A Guide to Cope up With Decreased Facebook Organic Reach

Have you noticed a reduced organic reach for your Facebook posts these days?

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Posted By - Suzzane A

How to Use Storytelling in Content Marketing

– lookbookhq We all love stories! Be it an individual or a business. From a consumer’s point of view, they connect with the emotion more than anything else. From a business’s PoV, stories address the pain-point of their audience easily. For both, it’ a win-win situation. So, can we say storytelling is the future of marketing? […]

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Posted By - Suzzane A

How Content Marketing & Social Media Should Work Together

 We are living in a digital age, where content marketing and social media marketing are inseparable. Many marketers think that these two are just the same. There is also a confusion between content creation and content marketing.   Content marketing is an umbrella term for everything we do to educate, inform and entertain our audiences. And […]

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Posted By - Suzzane A