Blogs by TechShu, the Best Digital Marketing Agency in India
Facebook: The Free Ride Going To Be Over Soon?
It’s no secret that Facebook has been slashing organic reach for brand pages. In a sales deck sent to partners last year the company bluntly said: “We expect organic distribution of an individual page’s posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site.” […]
Posted By - Suzzane A
Google Launches Android Wear
Google takes wearable technology a notch higher with the launch of its smartwatch platform called Android Wear.
Posted By - Suzzane A
Missing MH370 Flight – Did Aliens Abduct It Or Is It Stolen? What’s The Online Reaction?
From Courtney Love’s Facebook post locating the missing flight to fake news of the plane being found in Bermuda Triangle – the missing Malaysian Airlines Flight MH370 is undeniably one of the hottest topics discussed online. It’s one of the hot searches on Google Trends. Curious users across the world have started conversations on whereabouts […]
Posted By - Suzzane A
Google Search Looks Different
Google rolled out new search results for desktop users. The font size is bigger, the search results are no longer underlined and the ads are no longer seen in a yellow-colored box.
Posted By - Suzzane A
Instagram and Omnicom Strike an Ad Deal
Get ready for insta-ads- the photo and video sharing network has signed a deal with ad agency Omnicom. Last year Instagram had experimented with sponsored posts for brands such as Michael Kors and Ben & Jerry's.
Posted By - Suzzane A
What Happened When Twitter Went Down?
Category: Blog Cool Stuff
Twitter went down Tuesday afternoon, and everyone flipped out. The service is restored now though. But tweeps who couldn’t access Twitter have taken to the social network, mainly posting their reactions when the service crashed. #Whiletwitterwasdown trended on Twitter (quite an irony) and we dug into the conversations. Here’s what we found – Ellen DeGeneres […]
Posted By - Suzzane A
International Women’s Day 2014 Campaigns
Category: Blog Cool Stuff Digital Marketing
From Star Plus’s ‘No More Kamzor’,Tanishq’s ‘Snap Out of It’ to Franklin Templeton’s hashtag #FTWomenEmpowered – the advice by Nora Ephron is at the center of this year’s Women’s Day campaigns. For god knows how many years, women have been considered as the‘weaker sex’,‘victims’,‘fragile’ – who need sympathy and strength from men to survive. However, […]
Posted By - Suzzane A
How King Frederick Re-branded and Marketed Potato?
Category: Blog Cool Stuff
Nobody wanted to eat potato once and then ....
Posted By - Suzzane A
Social Media – The Answer To Everything Lost
Category: Blog Cool Stuff
Here's a round up of a few incredible stories of lost and found on social media. Let's dig into the list; it's funny, awe-inspiring and some stories would give you goosebump moments.
Posted By - Suzzane A
Pheme, The Gossip Goddess, To Catch Lies On Twitter
What travels faster than light? Gossip on social media. Remember in 2012 when a fake report on Amitabh Bacchan dying in a car crash was doing the rounds on social media?
Posted By - Suzzane A
Google Places Updates Its Guidelines
Google made updates to its Place Quality Guidelines .
Posted By - Suzzane A
Chief Digital Officer – Improving scope of digital marketing in India
Category: Blog Digital Marketing
There are new job profiles coming up every year in the space of digital marketing. 2013 witnessed a new job profile emerging globally - Chief Marketing Technologist (CMT).
Posted By - Suzzane A