According to a report in The Verge, Google is set to launch Android TV. It’s not the first time for the search giant to make a bid to dominate the TV screen. In 2010, it launched Google TV with an ambition to combine “the best of the web with the best of TV”. Despite Google’s […]
Posted By - Suzzane A
What were people tweeting on last IndVsPak match? Untill now it was a difficult question as twitter is a crowded place with users tweeting millions of posts everyday.
Posted By - Suzzane A
Facebook stunned everyone with the announcement that it’s acquiring Oculus VR for $2 billion. The Irvine-based startup makes Oculus Rift, a virtual reality headset for 3D gaming, which has been described as one of the hottest products to hit the gaming scene in the recent months. Though the headsets aren’t available to consumers yet, but […]
Posted By - Suzzane A
Mobile is the new darling of advertising industry. Last year, the global mobile ad spending stood at $17.96 billion, a 105% increase as compared to last year.
Posted By - Suzzane A
SAP and Adobe today announced a global reseller agreement targeted at digital marketing and omni-channel commerce for enterprise customers. As part of the global partnership, SAP plans to resell Adobe Marketing Cloud with the SAP HANA® platform and the hybris Commerce Suite. Adobe and SAP will both invest marketing, sales and development resources in the […]
Posted By - Suzzane A
It’s no secret that Facebook has been slashing organic reach for brand pages. In a sales deck sent to partners last year the company bluntly said: “We expect organic distribution of an individual page’s posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site.” […]
Posted By - Suzzane A
Google takes wearable technology a notch higher with the launch of its smartwatch platform called Android Wear.
Posted By - Suzzane A
From Courtney Love’s Facebook post locating the missing flight to fake news of the plane being found in Bermuda Triangle – the missing Malaysian Airlines Flight MH370 is undeniably one of the hottest topics discussed online. It’s one of the hot searches on Google Trends. Curious users across the world have started conversations on whereabouts […]
Posted By - Suzzane A
Google rolled out new search results for desktop users. The font size is bigger, the search results are no longer underlined and the ads are no longer seen in a yellow-colored box.
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Get ready for insta-ads- the photo and video sharing network has signed a deal with ad agency Omnicom. Last year Instagram had experimented with sponsored posts for brands such as Michael Kors and Ben & Jerry's.
Posted By - Suzzane A
Category: Blog Cool Stuff
Twitter went down Tuesday afternoon, and everyone flipped out. The service is restored now though. But tweeps who couldn’t access Twitter have taken to the social network, mainly posting their reactions when the service crashed. #Whiletwitterwasdown trended on Twitter (quite an irony) and we dug into the conversations. Here’s what we found – Ellen DeGeneres […]
Posted By - Suzzane A
Category: Blog Cool Stuff Digital Marketing
From Star Plus’s ‘No More Kamzor’,Tanishq’s ‘Snap Out of It’ to Franklin Templeton’s hashtag #FTWomenEmpowered – the advice by Nora Ephron is at the center of this year’s Women’s Day campaigns. For god knows how many years, women have been considered as the‘weaker sex’,‘victims’,‘fragile’ – who need sympathy and strength from men to survive. However, […]
Posted By - Suzzane A