Category: Blog Campaigns Digital Marketing
First things first - in 2015 Oxford Dictionaries' Word of the Year was not a word! It was an emoji. It's the tears of joy emoji.
Posted By - Suzzane A
Category: Blog Digital Marketing
In 2016, it makes sense to follow all of them, to have a good idea regarding how the digital landscape will change.
Posted By - Suzzane A
Amid all the digital marketing noise, did you miss out on these contents last year? The list includes survey results, blogs, videos & expert predictions.
Posted By - Suzzane A
Category: Blog Campaigns Digital Marketing
Blame it on humour gone wrong, sloppy copy or plain misfortune – these brands somehow couldn’t put their best feet forward when communicating with users online and offline. In 2015 we saw well-intentioned campaigns failing due to poor timing, disgruntled employees taking over company’s official Twitter account, nauseating Twitter polls + content that didn’t simply […]
Posted By - Suzzane A
Every year, we come across hundreds of advertisements, on an average. However, many of these ads just shamelessly endorse products and are quickly forgotten. But then, there are advertisements that tap into our emotions, make us think, bring a smile to our lips, or perhaps a few tears to our eyes. These are advertisements that […]
Posted By - Suzzane A
Category: Blog Digital Marketing
Will you feel excited if we tell you that you can find your perfect audience on Facebook? Of course, you would. So, how about a tool that will help you do a thorough research on your potential customers as well as spy on your competitors? Presenting Facebook Graph Search In last year December, Facebook revamped their […]
Posted By - Suzzane A
Category: Blog Digital Marketing
1) Social media usage: 2005-2015 by Pew Research Center
Posted By - Suzzane A
Category: Blog Digital Marketing
You have built a great mobile app. Now you need to optimize your app, so it appears on top in the concerned app store.
Posted By - Suzzane A
Category: Blog Cool Stuff Digital Marketing
Facebook’s new lead ads are great with integrated landing pages!
Posted By - Suzzane A
Category: Blog Cool Stuff Tech
Here's a list of 12 women who're creating wow experiences in the tech industry in India. Enjoy the read and stay inspired. Also, a very happy #BusinessWomen'sDay.
Posted By - Suzzane A
Category: Blog Cool Stuff Digital Marketing
There must be a reason that Facebook is Blue, McDonalds is Yellow, and Victoria’s Secret is Pink. Psychology of color is not something to assume and experiment. It’s a science. According to Wikipedia, Many marketers see color as an important part of marketing because color can be used to influence consumers’ emotions and perceptions of goods and services. […]
Posted By - Suzzane A
Category: Blog Cool Stuff
Any marketer can achieve greater content marketing success with the right tools. Isn’t it? Here is a list of 30 best content marketing tools for next-gen content marketers. Explore and learn. Google Keyword Tool: A great tool to find keyword ideas. It also tells you how the keywords will perform. Copyscape: Copyscape is an online plagiarism checker. It’s a […]
Posted By - Suzzane A