Digital marketing reports and surveys released in October that you can’t afford to miss.
70% B2C marketers say their content marketing strategies have become more effective than previous year. Read the full report here
When a business responds to a person’s query on Twitter it creates a tremendous positive impact. It increases word of mouth activity, likeliness to recommend, customer satisfaction, and willingness to spend 3–20% more on an average priced item from that business in the future. Read more about the research here
An insightful analysis on how we use mobile devices – from how we search to how we use mobile apps, everything explained to a T. Read here
More videos are being posted than plain images and text on Facebook. Brands are increasingly looking for ways to create a rich & holistic experience for theirs users and video content serves that purpose. Read the detailed analysis here
A new study on the relationship between viewability, gaze time, ad clutter and people’s ability to remember ads. Check more
Check how retailers are closing the gap between disparate data sources to activate marketing insights.
How millennial business leaders in small to medium sized businesses are reshaping the advertising industry. Check here