Tag: PPC Services

Google Ads Gets a New Look: Know The Details From The Leading PPC Agency in Kolkata

Category: Blog PPC

Google Ads management services have rolled out a new streamlined design. The new design enables users to navigate easily, comfortably find the required information, and manage campaigns smoothly through a simple navigation system. The upgraded navigation system has five main sections namely Campaigns, Goals, Tools, Billing, and Admin. Let’s explore each of the navigation sections […]

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How To Spot Bot Traffic In Google Analytics (And Fix It)

A bot imitates human activity on the internet, designed to automate tasks without human involvement. Bots are generally used in highly repetitive tasks which can be executed quickly and more accurately than a human.   In the digital marketing world bot traffic is a common problem for websites of all sizes. These unwanted visitors just […]

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Performance Max Campaigns: Google’s New Update for More Conversions

The new features by Google for the performance max campaign are designed to make the campaigns more automated and easier to set up. This can make them a bit more attractive option for all kinds of businesses. Let us have a look at the new features that Google has rolled out for Performance Max campaigns: […]

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6 ways to lower your CPC in Google Ads

Cost per Click is the amount an advertiser pays when a user clicks on an ad. Business owners keep looking to maximize their Return on Investment by reducing expenses on CPC. Advertisers can extend their budgets and improve online advertising campaigns by controlling cost per click. In this article, we will look at the six […]

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The five latest Google Ads features and how to make the most of them

Google Ads is the most popular online advertising platform. Therefore it is very much important for advertisers to be aware of the latest features and updates released by the search giant.  Advertisers can manage their digital marketing campaigns more effectively by staying with the latest Google ad features. In this article, As a PPC expert, […]

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eCommerce PPC Strategy Is Not Working For You ?: Know Why!

Paid advertising, or pay-per-click (PPC) advertising, can be a powerful tool for driving traffic to your eCommerce website and increasing sales. However, many eCommerce businesses struggle with PPC and find that their campaigns are not delivering the results they had hoped for. In this blog post, we’ll discuss some common reasons why eCommerce PPC strategies […]

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