Category: Shu

You've probably heard the name by now... and you've probably wondered what it means. I know I have.

Do you still think that Digital Marketing is not for you and your business?

While writing this piece I tried hard to define the term happiness, I googled but the result baffled me more. The definition and cause of “Happiness” ranged from “virtue” to “growth” to “want” to “satisfaction” (and similar other jargons). But at the end of it I realized that the cause may vary from person to […]

We have done a company-wide analysis of ”top execution issues”. As expected random discussions and classes have topped the list and is one of the WIGs for us to fix (Wildly Important Goals).

Straight from the Heart: CEO of Digital marketing agency to CEOs who are looking for digital marketing

We brush our teeth for sure We all brush our teeth and of course we use our own toothbrush. Just imagine one day one of your family members throws his/her toothbrush and 3 other family members including you shout “Where is my toothbrush?” How will you feel the toothbrush shock How will you feel if you have […]

That night when I was coming from Kerala via Bangalore I generally don’t pay attention to the announcements on flight. This night was different; I was coming from Trivandrum, it was kind of late night and was too tired to read anything (my fav time pass during journey). We started from our first halt at […]

Era of Execution is here – Where are execution specialists? As an individual I can be the best but with a 10 member team it is a different game and with a 60 member team it is a totally different game as you don’t get to meet most of them who really execute. Now imagine […]

Content is Back again with all its importance like a KING. After Panda and Penguin, all  search marketers are focusing on quality and informative content. Content marketing has become more relevant and social signals are directly proportional to the search rankings. The more people like the content, chances are higher that it would rank high. […]

Era of digital marketing – Scope & Career in India:We been around for last 10 years. We have headed many digital marketing companies before starting Techshu. Digital marketing is passion for us. Digital Marketing is not new, its been around. In the initial phase “SEO was Digital Marketing“. Now Digital Marketing Mix has many more channels.  Right Mix […]