Digital Marketing Blog

Panda, launched in 2011, affected 11.8% of queries, causing havoc among prominent search engine players who earned their rankings by publishing low-quality content frequently.

Social media users are expected to reach almost 6 billion by 2027. Therefore, brands must maintain a social presence now that it is no longer an option.

Due to the rapid changes in consumer behaviour and the marketing landscape, traditional business models find it challenging to keep up.

Today, consumers increasingly count on the internet to acquire anything they need.

There is a lot of debate about whether organic or paid marketing is better.

90% of young adults between 18 and 29 use social media.