U.S. Promo & Activation Winners Cannes Lion 2015 | Digital Marketing Agency India

U.S. Promo & Activation Winners Cannes Lion 2015

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LifePaint campaign for Volvo - Agency: Grey London

 
Every year, more than 19k bikers meet with accidents on road in the UK. Volvo presents a life paint that offers a unique shininess in the dark. This ad shows you how  it helps bikers. 
 
 

Prevent Gun Violence's "The Gun Shop" (two golds, silver) - Agency - Grey New York

 
This spot is created to raise awareness against Gun Violence. To do so, they opened a "gun store" in NYC with multiple hidden cameras as a social experiment. And what they did after that, is the essence of the spot. Watch it. 
 

 

Burger King the Proud Whopper (gold, two silvers) - Agency: David 

 
Yes, we all are same inside. You would realize it once again after watching this ad.
 

 

Gatorade's "Sweat It to Get It" (silver, bronze) - Agency TBWA\Chiat\Day Los Angeles

 
It’s Gatorade's new ad that encourages people to sweat, else they don’t get the Gatorade. The spot was shot at a convenience store with more than 15 hidden cameras and with Cam Newton.
 

Gatorade. Sweat It To Get It. Hug. Cam Newton. from jon soto on Vimeo.

 

 Delta "Innovation Class" (silver, bronze) - Agency: Wieden + Kennedy New York 

 
Delta Innovation Class is a mentoring program with some select industry leaders. They will be traveling 35,000 ft above the sealevel while taking the mentor seat. 
 
 

Volvo's "Hijacking Car Service" (silver) - Agency: We Believers New York 

 

We Believers - Volvo - The Volvo Car Hijacking Car Service from Circulo Creativo on Vimeo.

 

Under Armour's "Gisele Bundchen: I Will What I Want" (silver) - Agency: Droga5 New York 

 
Super models like Gisele Bundchen always live under the microscope, where anyone and everyone is ever-ready to judge them. But will power always overpowers opinions. 
 
 

McDonald's "Lovin' the Super Bowl" (bronze) - Agency: DDB Chicago

 

 

Snickers "Marcia Gets Hungry" (bronze) - Agency: BBDO New York 

 
Truly, hunger changes everyone!
 
 

Allstate's "Social Savvy Burglar" (bronze) - Agency:Leo Burnett Chicago

 
If you post everything on social media, you have to face the consequences. 
 
 

"Take It From a Fish"- Cannes Lions (Pharma Grand Prix) - Agency: DigitasLBi

 
This fun ad campaign spreads awareness about Triglycerides. 
 
 

Intimate Words -  Grand Prix in the Health & Wellness portion of Lions Health

 
This spot by P&G Always is created to raise awareness about Cervical Cancer.
 
 

Land Rover (two silvers, bronze) - Agency: Young & Rubicam

 

 

The Community for Buenos Aires blood donation (bronze)

 
This clever campaign shows the value of blood donation in a unique way. They chose three personalities and showed how blood donation changed their life-line as a whole. 
 

 

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