Digital Marketing News You Can’t Afford To Miss This Week (Oct 9 to 16)

1) Social media usage: 2005-2015 by Pew Research Center 

 You can read the full report here .  

2) Twitter launches a new advertising analytic feature called Conversion Lift

 Read the full news here .  

3) Pinterest : Location info will be added automatically to Pins

Here’s what their official announcement reads Starting today, we’re making it even easier to see your favorite spots on a map: Now location info will be added automatically to Pins. That means almost 7 billion Pins will have helpful details, like phone numbers, addresses and store hours. We’ve also built in some handy new extras.You can read the full report here .  

4) Facebook tests a new ad experience called Canvas 

 Canvas: A new native way to browse from adsWhen people click on products from ads in their News Feed, the mobile websites they’re directed to often take a while to load and aren’t optimized, increasing the chance that people will drop off.That’s why we’re testing a new ad experience called Canvas that helps businesses drive any advertising objective, from brand building to driving sales. We’ve been testing Canvas with a number of businesses since we first unveiled this in June. Over the coming weeks we’ll begin testing a new experience on Canvas. After clicking on an ad, people will see a fast-loading, full-screen experience where they can browse through a variety of products, before going to the retailer’s website to purchase. You can read the full story here.  

5) You can now upload videos from 

You can read the full report here .