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02
May

15 Seconds Videos On Instagram Raising Awareness on Sustainable Fishing

By: TechShu
Category: 
Bart van Olphen has a novel idea: he wants to teach how to cook sustainable fish dishes. His Instagram videos are helping his idea turn into reality. Bart’s Fish Tales, known as the world's shortest cooking show, already has over 43,000 followers on Instagram. 
 
 
 
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06
May

Social Media Flaps of April

By: TechShu
Category: 
It’s not always the extraordinarily good campaigns that go viral on social web. Even the bad ones get their fair share of comments, dislikes, tweets and mentions. Remember #AskJPM or Tesco "off to hit the hay" campaigns?
 

April - The Month of Social Media Disasters & Embarrassment 

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13
May

Top 8 Mother's Day Campaigns in 2014

By: TechShu
Category: 
The mother-child relationship is as old as mankind; however the day that officially celebrates the specialness of the bond reached 100th year on May 9th. This year we've seen a slew of heartwarming ads - each telling a gripping story that will move you to tears.
 
Over here we’ve rounded up some of the most touching and heartfelt Mother's Day campaigns that we came across. Let's start with the tearjerkers. 
 

Google Glass’s Mother’s Day Video ‘Seeds’ –

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07
Jul

2014 : What Went Viral? (So Far)

By: TechShu
Category: 

Our series on what went viral in 2014 (so far). 

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13
Nov

World Usability Day #FailFun: Twitter, Airtel, Dishtv + more

By: TechShu
Category: 
Today is World Usability Day!  If you are wondering what is World Usability Day, here is the Wikipedia definition. 
Established in 2005 by the Usability Professionals' Association, World Usability Day or Make Things Easier Day occurs annually to promote the values of usability, usability engineering, user-centered design, universal usability, and every user's responsibility to ask for things that work better.
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19
Nov

International Men’s Day: Campaigns That Celebrate Men

By: TechShu
Category: 
Today is International Men’s Day. You didn't know that? Well, no worries. We too didn't untill we saw #InternationalMen'sDay trending. Here's a funny yet thought-provoking video that aptly describes what many men must be thinking today.  
 
ATTENTION: And this is a must-watch!
 

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21
Nov

World Television Day: How Indian Online Brands are Leveraging TV?

By: TechShu
Category: 
It’s World Television Day. The day is observed around the world not only to celebrate the 'idiot box" but also to promote the idea of global communication media. While everyone is concentrating on the evolution of television, we thought of talking about the day in a different way. 
 
So, we focused on online brands that are doing great with TV promotion in the digital age. 
 
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01
Dec

Eat a Red Apple a Day

By: TechShu
Category: 

 

Apples are nutritious. The much heard adage An Apple A Day Keeps A Doctor Away proves it.  Today's Eat a Red Apple a Day! And we've jotted down a list of apples that digital marketers can't miss if they want to stay digitally fit & strong. 

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24
Dec

Christmas Campaigns of 2014 That Will Tug at Your Heartstrings

By: TechShu
Category: 

Take a sneak peek into the best Christmas campaigns of 2014. They will bring you Christmas joy, inspire you to do something for your loved ones and some would even help you select presents. So, let’s hop in:

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02
Jan

9 Indian Brands That are Doing Content Marketing Well

By: TechShu
Category: 
We are living in an age of content overload. If you look around, you will see everyone trying to master the art of content marketing. But that’s nothing less than the Holy Grail of going digital. Only a few have mastered the art. For them, content marketing is not about getting lucky once or twice. They know what they are doing and thus excel every time.
 
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TechShu Consultancy Pvt. Ltd
22-05-2013
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