23 Free Twitter Tools Every Marketer Should Know

There are hundreds of Twitter tools that can help you in Twitter marketing. But it’s next to impossible to try and test all of them to pick the right ones for you. The ideal solution to this problem is, pick some great tools with a free plan as well as a premium plan. The drill is, if it suits your business, you can go for the paid version in the long run.  That’s why we have jotted down 23 free Twitter tools in this article.  

Management tools:

Hootsuite: Hootsuite is a scheduling and management tool for social media. You can include 3 social profiles in a free plan. If you are a small business owner, the free plan would fit your bill. For agencies and large companies, there are Pro and Enterprise plans.   

 HootSuite also comes with a cool analytics feature. You can monitor your click history, traffic locations, most popular licks, referral click sources on the dashboard. Buffer: Buffer is also a scheduling tool for Twitter. But unlike HootSuite, you can pre-determine your post time for every day on Buffer. Like Hootsuite, this tool also offers free analytics of your tweets.  

 Buffer free plan comes with one social network. If you want to add a second one or more, you need to go for the premium plan.  

URL Shortening tools:

Bit.ly: Bit.ly is great for dealing with Twitter’s 140 character restriction. It also offers an analytics dashboard for your links. 

Snip.ly: Snip.ly is also an URL shorter tool like Bit.ly, but it has an advanced feature of content curating option. Let’s take an example how Social Media Examiner uses Snip.ly to curate content and at the same time share their own content.   

Analytics Tools:

Twitter Analytics: Twitter has an in-built analytics tool for Twitter users. You can track your followers, tweets and even cards on the dashboard. 

Tweriod: This tool analyzes when your followers log on to Twitter and suggests you the best time to tweet.   

SocialBro: It’s an analytics tool for Twitter, which also shows you the best time to tweet. Apart from that, you can track your unfollowers with the tool.  

Content discovery tool:

BuzzSumo: BuzzSumo is a content discovery tool that lets you know the viral content for any given time range. This tool is a must have for content curation.  

Topsy: You can find the recent and relevant tweets for a given keyword with this tool. Additionally, it shows keyword search volume and sentiment analysis.   

Monitoring tool:

Twilert: This tool keeps a track of keywords used on Twitter and send you alert emails on a given keyword every time it’s mentioned on the platform. This tool offers a 30-day free trial. 

Klout: Klout shows your influencer score on the platform. You also can monitor other influencers on the platform.  

Mention: It’s a listening tool that tracks all your mentions on Twitter.  

SumAll: You can sync your Twitter account to SumAll to get emails on your Twitter growth.   

Twitter Chat tool:

TweetChat: Tweet Chat is a hosting platform for your Twitter chats. You also can follow, reply, RT and favorite from this tool.  

Twitter newspaper tool:

Paper.li: It’s a unique tool that collates tweets based on some specified keywords and publish them in an online newspaper style format. It also publishes your paper.li daily automatically on Twitter. 

Competition analysis tools:

Riffle: This browser plugin offers data visualizations for any tweep. This tool is great for competition analysis, as it shows stats about the user, hashtags they use, links they share and many more. 

Image – BufferApp Twitonomy: Twitonomy offers an advanced analytics dashboard for your Twitter activities as well as that of your competitors. You can find engagement and follower insights on the dashboard.  

Hashtag discovery tool: 

Hashtagify: This tool would show you top hashtags related to a keyword.  

Hashtracking: This tool comes with a 30-days free trial option. It also shows you the most popular keywords and their search volume on Twitter.  

Follower insights tool: 

DoesFollow: If you want to know who follows who on the platform, this tool is a must-have for you. 

Followerwonk: This Moz tool gives you detailed insights about your followers including their geo-location, gender, most active times etc.  

Unfollowers: This tool keeps a track on who unfollows you on Twitter and sends you a daily report. 

Image tool:

Canva: Canva is a designing tool. There is a default Twitter image layout. You just need to design your image on the given format.