This is an all-in-one book for digital marketers, where they need to understand the importance of permission marketing, the opposite of interruption marketing. The book was written in 1999, when the concept of permission marketing was pretty nil.
In this book, you will get some amazing insights about the science behind infectious content. And the bonus is, you will get tips on word of mouth marketing.
This book sums up the concept of social media ROI – from the best practices and solutions to common issues a digital marketer faces.
Who does not want to make his marketing efforts a success? This book offers some real-life examples of brands that are doing the same by acting beyond just selling in digital marketing.
This book, authored by Robert Cialdini, is one the bestsellers in psychology-based digital marketing books. It gives you the definite answer to why people say “Yes” to some brands and “No” to others.
If you are a content creator, curator or marketer- this is a must-read for you. In this book, the author has given a complete roadmap on developing engaging content and how to promote them effectively.
This book is all about creating a strong audience base online.
Need creativity in your online content? You must read this book.
This book is all about what NOT to do in marketing.
This book describes all forms of new media and how they differ from the traditional media.
A modern guide on SEO and its complexities along with its blending with social media.
This book offers all you need to know about Pinterest marketing under one roof. An amazing read for image marketers.
As the name suggests, it can be considered as the bible for all digital marketing strategies and tools.
You can consider this book as the sole resource to know how to improve a site’s rankings.
This book gives you a step by step method to market a brand online along with some real-life examples.