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Digital Marketing

16
Apr

Small & Medium Sized Businesses (SMB) : Not To Miss Digital Marketing Stats In 2015

By: TechShu
 
The digital landscape has opened up an entire gamut of opportunities for small and medium businesses. In a survey by BrightLocal 37% of SMBs plan to spend more on internet marketing in 2015. Here we’ve outlined 15 digital marketing stats that SMBs/ agencies working for SMBs can't afford to miss. 
 

Social Media for SMBs 

1) It’s the most used marketing tool by SMBs, according to a report by Waspbarcode. 
 
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10
Apr

40 Must-have Tools for Social Media Managers in 2015

By: TechShu
Into social media? These social media tools are must-have in your job. 
 
 

Social Media Management Tools:

 
Social media management tools are perhaps the most important ones for your social media marketing. These tools help you manage your marketing activities and also offer insights to strategize and make better plans. 
 
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23
Apr

A Full-Proof Guide to Write Facebook Ad Copy for More Clicks

By: TechShu
Are you a Facebook marketer? What is the biggest challenge you face everyday while dealing with your ads? Some of you would say getting people click and take the desired action is the biggest challenge for you while many of you would say coping up with 90 character space available for ad copy is troublesome. 
 
Whatever issue you’re facing with Facebook ads, if you spend some time in strategizing your ad copy, it would reduce three-fourth of your struggle. 
 
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20
Apr

11 Steps to Create The Most Effective B2B Content Marketing Strategy

By: TechShu

There is no denying the fact that B2B marketing is different and tougher than its B2C counterpart. Content plays a pivotal role in both but the type changes with industry. We’ll show you 11 steps to create the most effective B2B content marketing strategy. 

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27
Apr

3 Social Media Tools To Amplify Your Sales

By: TechShu
Does “Social Selling” sound like a unicorn? Beautiful but surreal? Desired but unattainable? What if we say, it’s not impossible, though difficult? 
 
Social media can prove a great channel to send your message across to your target audience. It can also help you in selling too, if used properly. Here are some tools that will help you sell on social media.
 

Pinterest product pins:

 
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05
May

How to optimize your Facebook ads for sales

By: TechShu
Traffic, leads, sales... Which of these three sound most lucrative to you? You would say, “sales”. What do you do to improve your sales on social media? You would say that you run ads on different social networks, mainly Facebook. Ironically, most of the ads that marketers run on Facebook, are optimized for traffic and leads, not sales. 
 
Look at the image below:
 
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30
Apr

April, 2015: 10 Digital Campaigns That Went Viral

By: TechShu

# 1: Chevrolet’s Eyes On The Road:

 
What is your definition of a real fun prank? If you ask us we would say something that keeps people wondering if it was just a prank or real for a pretty long time. Chevrolet did it with their “Eyes On The Road” campaign. They created 7 spots featuring real people amidst a serious discussion with an expert and suddenly zombies, firemen, killer clown, puppies kept coming to the scene randomly. How would you react in such a situation? Take a good guess. 
 
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12
May

How to Optimize Your LinkedIn Profile for Maximum Visibility

By: TechShu
Before we proceed with the article, we would like to show you some stats.
 
  • Total number of LinkedIn active users is 350 million with 2 new registration every second. 
  • Profile views for every LinkedIn member that lists his skills is increased 13x.
  • Company CEOs have 930 connection on an average on LinkedIn.
(Source: expandedramblings)
 
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20
May

How to Fit Social Media into Your Business Strategy

By: TechShu
Does social media fit your business? If you are into B2C, your answer would probably be ‘Yes’. Similarly if you belong to product industry, you might be more inclined to social media marketing, rather than service industry. Even if some industry people may think that social media would not work for them, but the fact remains, social media is potential for every business, provided you go about with a right strategy.
 

What’s your business goal:

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21
May

Mistakes to Avoid in Visual Marketing

By: TechShu

Visuals are very crucial for every business to stand out in the rat race of social media marketing. According to an interesting infographics, YouTube has 4 billion views everyday. Instagram surpasses Twitter for daily active mobile users. Images on Facebook get 53% more engagement than those without. A Buffer App blog confirmed that tweets with images get higher engagement compared to their no-image counterparts. 

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TechShu Consultancy Pvt. Ltd
22-05-2013
5/5 stars
Techshu is doing very good work for me. I am continuing to use them for this ongoing project