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Content Ratio Optimization


Content ratio: Do the pages have enough content. Content to template ratio.

Category: On-page Value
Frequency of Checking: Monthly
Importance Level: 5/5 (It matters a lot for search engines like Yahoo and Bing, so can’t ignore it)


  • Do’s: There are pages that require very less content as people don’t want to read, in such cases use show/hide options to add the content. Content should be relevant with proper keywords.
  • Don’ts: Don’t make it for search engines focus users first. Once the article is done for users you may like to give it to a SEO expert who also understands branding to make it Search Engine optimized.
  • Quality check: Check the content ratio check for all the important pages.
  • Progress check: See the pages where the content is added.