SEO Glossary - D | Digital Marketing Agency India

SEO Glossary - D

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  1. Directory - A site that enlists a number of sites in many categories. The Yahoo directory is an example.

  1. Directory page - A page of links to related WebPages.

  1. Doorway (gateway) - A web page that is designed for the sole purpose of gaining ranks and attracting traffic from a search engine. The page acts like a door way of a number of other unrelated pages. It usually redirects users to another site or page by way of cloaking mainly meta refresh). This is considered as a black hat SEO strategy.

  1. Duplicate content - Content which is similar or identical to that found on another website or page. In usual cases a site may not be penalized for serving duplicate content but it is definitely not well received from Search Engine perspective as Search engines value original and authentic content.

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